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FX Group launches Lighting Optimization Program

ORLANDO, Fla. — Emmy-winning set and lighting design firm FX Group has launched an easy and affordable way for broadcasters to receive professional lighting design, installation and maintenance.

Professional-grade lighting design is a key part of making television broadcasts look their best on the air, especially in high definition.

“Lighting design is vital to making your set and talent look their best,” said Mack McLaughlin, CEO and creative director of FX. “Stations cannot afford to have bad lighting.”

FX has offered Emmy-winning lighting design services for years, but the Lighting Optimization Program, is an industry first.

At its core, Lighting Optimization Program offers professional lighting design and installation. In addition, stations can add the option of periodic return maintenance visits with discounts for long-term contracts.

The introduction of the Lighting Optimization Program comes at a key time — as more stations begin converting to HD signals, lighting becomes one of the most vital aspects of production.

“You can have the best set and best cameras, but with professional lighting, HD really becomes 3D — the talent pops of the screen,” said McLaughlin.

For more information about the Lighting Optimization Program, visit www.fxlightingdesign.com.

For more information about FX Group, call Kathy Mosher-Boulé at 407-877-9600 or